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With more and more donations being given online, nonprofits have more options than ever before when it comes to conducting online giving. There’s no right or wrong way to accept online gifts, but you should make sure your fundraising solution is the right fit for your organization’s unique needs (before you buy!).

This guide will help you navigate the waters of online giving tools so you can choose the best option for your organization.

To make this guide easy to navigate, each suggestion has been sorted into one of the following categories:

  1. All-in-One Fundraising Software
  2. Donation Forms
  3. Silent or Online Auction Tools
  4. Crowdfunding Tools
  5. Matching Gift Tools
All-in-One Fundraising Software

All-in-One Fundraising Software

While fundraising tools can help your nonprofit raise significant funds on their own, comprehensive all-in-one fundraising platforms can be even more powerful.

By combining fundraising tools with your CRM, you’ll have everything you need to supercharge your fundraising all in one place. That means less time spent on manual data entry, less chance for human error, and more time for you to focus on fulfilling your fundraising goals.

These providers are some of the best around for all-in-one fundraising software.

1. Salsa

About the tool:

Salsa makes it easier for your organization to engage with communities, raise funds, and rally supporters. Plus, Salsa offers an extensive set of software solutions, including nonprofit CRM software, peer-to-peer fundraising software, and other types of fundraising software.

Salsa offers online giving tools that integrate with your CRM.

Main features:

If you’re interested in Salsa’s online donation software, some of their features include:

  • User-friendly form builder. With Salsa’s drag and drop donation form builder, you can easily lay out what fields you want.
  • Many ways to publish your forms. Your nonprofit can choose if you want to embed forms on landing pages or use a lightbox.
  • Granular donation management tools. If you need a donation form that accepts recurring gifts, sponsorships, or gifts in memoriam or honorarium, Salsa can do it.

Why we love it:

Salsa integrates with DonorSearch! You won’t have to worry about having segmented donor information when you use Salsa.

In addition to their robust CRM, Salsa offers a variety of add-ons to further maximize your fundraising potential. With Salsa, you’ll never run out of options for online giving and donor engagement!

Price:

Salsa’s CRM packages start at $249 per month. The plan includes unlimited online donation forms, automated acknowledgment emails, and payment processing.

For more information on Salsa, check out them out here.

Salsa offers an online giving tool that can help nonprofits raise more.

2. NeonCRM

About the tool:

NeonCRM provides custom donation pages that integrate perfectly with Neon’s donor database. Their software is truly comprehensive and gives you a 360° view of your constituents, with a variety of features to streamline your fundraising.

Main features:

Neon offers a full suite of tools that can assist your organization with fundraising, donor data tracking, event planning, and membership management. Some of their most standout features include:

  • Nonprofit specialization. 90% of Neon’s staff comes from a nonprofit background, so it would be a major understatement to say that Neon understands your organization’s needs. They’ll analyze and help you transfer your data during setup and provide hands-on support (for no additional fees!).
  • Full customization. Neon enables fundraisers to completely customize their donation forms. You can brand your donation pages to match your cause or organization and add custom fields to collect the information you need.
  • Secure payment processing. With Neon, your donors can always trust that their payments are being processed securely. Neon works with several dedicated payment processors in order to safely collect and process both credit card and eCheck payments.

Why we love it:

Neon allows users to personalize their donation forms in every way. When you use their customization features to brand your donation pages, your donors will be more likely to trust that the forms are secure (and complete the donation process).

Price:

Neon’s most basic package starts at only $50 per month, making it a great option for smaller nonprofits. The median price of Neon’s standard CRM software is $149 per month, while their all-in-one software averages at $249 per month.
To learn more about Neon (or request a demo of their fundraising software), check them out here!

NeonCRM is an all-in-one fundraising software.

3. DonorPerfect

About the tool:

DonorPerfect allows you to manage your donor information and collect online donations, process pledges, and accept recurring giving—all in one centralized location!

Plus, you’ll be able to run all types of fundraising activities, from grant tracking to volunteer and constituent management.

Main features:

In addition to enabling online giving, DonorPerfect has an extensive set of features to streamline your fundraising efforts, including:

  • Targeted communications. With DonorPerfect, you’ll be able to automate emails to large groups of supporters and easily send more personalized communications as well.
  • Event management. Hosting a fundraiser has never been easier with DonorPerfect’s set of event planning tools. You’ll be able to track expenses, manage invited guests, arrange seats and so much more.
  • DonorSearch integration. DonorPerfect uses DonorSearch’s simple wealth screening tools. Quickly research donor assets to segment your list and complete prospect research.

Why we love it:

For a truly comprehensive set of fundraising tools and features, DonorPerfect is hard to beat. Their software comes with a host of planning, management, and tracking features that assist your organization at every stage of the game.

Price:

DonorPerfect offers three packages at different price points, depending on your nonprofit’s needs. These prices range from $159 per month for the most basic software, to $459 per month for their premier package.

To learn more about DonorPerfect, check out their website.

DonorPerfect is a comprehensive fundraising platform.
Donation Forms

Donation Forms

The staple of online giving, donation forms let supporters give on their computers or mobile phones. With a powerful donation form, your nonprofit can provide donors with a simple and quick giving process.

Here are four different software providers that offer online donation forms:

4. Qgiv

About the tool:

Qgiv enables nonprofit, faith-based, and political organizations to build fully customizable, easy-to-use donation pages. Their donation pages are simple and create a meaningful experience for the donor.

In addition to donation pages, Qgiv offers other fundraising products, such as peer-to-peer software, mobile giving, and fundraising kiosks.

Qgiv is an online giving tool that allows nonprofits to accept online donations.

Main features:

With Qgiv, your organization will have access to features such as:

  • Mobile-ready donation pages. Your donation page will be built to fit any size screen, which means your donors will have access no matter what device they use.
  • Integration with your site’s existing brand. Qgiv gives you full control over how your donation form looks. You can create a custom layout that is unique to your nonprofit.
  • Event management. Looking to run your next event? You can create online forms that let donors register for events, sponsorships, and other packages.

Why we love it:

Qgiv integrates with your website to provide donors with a seamless donation experience that they can complete without leaving your domain. Plus, the software is very user-friendly; you don’t need to know HTML or CSS to create a form.

Price:

Your nonprofit can start using Qgiv’s software for free with a transaction fee of 3.95% +$0.30 per transaction. If you want additional features, the price starts at $49 and could go up depending on the capabilities you want.
For more information on Qgiv, check out their website.

Use Qgiv's online giving tool to raise more.

5. Fundly Pro

About the tool:

With Fundly, your nonprofit can start a crowdfunding campaign and set up custom donation pages in just a few easy steps.
Customize your page by adding images, videos, and other content to make your campaign stand out, and then share your fundraiser with world thanks to Fundly’s simple social media integration.

Main features:

Fundly has a ton of great features for your nonprofit, and here are just a few:

  • Multiple giving options. Fundly makes giving on the go simple. Donors can access your page on their mobile devices through a browser or the Fundly crowdfunding app.
  • Valuable resources. With packages like their paid VIP Campaign packages, Fundly can help you lay the groundwork and make the most out of your campaign.
  • Freedom to create any campaign. Fundly’s platform is flexible enough to accommodate any nonprofit, so you can raise money for virtually any cause or project.

Why we love it:

Fundly is a leader in crowdfunding, but their services don’t stop there. Fundly Pro offers a full suite of services including CRM software, event registration tools, membership management, and more.

Start with donation pages or crowdfunding campaigns and see where Fundly Pro can take you!

Price:

To get started, your nonprofit won’t have to pay any upfront costs. Once you start receiving funds, you’ll pay a 4.9% platform fee and a credit card processing fee of 2.9% + $0.30 per transaction.

For more information on Fundly, check out them out here.

Fundly Pro provides online donation forms for nonprofits.

6. @Pay

About the tool:

@Pay strives to make the online donation process easy for donors. They provide faith-based organizations and nonprofits with a process that can help reduce your donor abandonment rates.

@Pay provides online giving tools that allow to raise more from mobile and online channels.

Main features:

Here are just some of the features that you can expect from @Pay:

  • Text-to-give. Aside from accepting gifts on mobile donation pages, with @Pay, your supporters have the option to give via text message.
  • 2-click donation forms. @Pay reduced the giving process down to just two steps. When a donor gives, they can complete the process in a matter of minutes.
  • No account set-up. Instead of having donors create an account for future contributions, @Pay uses special technology to save your donors’ information.

Why we love it:

@Pay equips you with uncomplicated, user-friendly donation forms. With such a simple giving process, donors are less likely to abandon their donation halfway through!

Price:

You can start using @Pay’s service for free with a transaction fee of 2.2.% +$0.30 per transaction.
Their basic plan gives you access to mobile giving pages, but if you want any additional features, the price starts at $299 a year with the same transaction fees.

For more information on @Pay, check out them out here.

Accept online donations with @Pay's online giving tool.
Silent or Online Auction Tools

Silent or Online Auction Tools

Auction software refers to two main type of solutions:

  • Event planning software with specialized auction features, which helps organizations plan their auctions more efficiently and strategically. This software also includes features that enable organizations to run online auctions.
  • Mobile bidding, a silent auction bidding method that allows donors to bid from their cellphones.

Using technology during your next charity auction can help you raise more funds. In fact, a recent study showed that silent auctions with mobile bidding raise about three times more funds than auctions that use a paper bidding format.
We’ll cover two great charity auction software providers that offer online auction management and bidding tools:

7. BidPal

About the tool:

Planning an auction can be difficult, but with BidPal, your nonprofit can handle event management, item management, RSVP management, and all other event logistics in one platform. If you’re hosting a silent auction, you also have the option to add on mobile bidding features to provide your supporters with a convenient giving option.

BidPal provides auction software through their online giving platform.

Main features:

Let’s take a look at some of the features BidPal provides.

  • Easy mobile bidding. Donors have the option to make bids using their mobile phones during your silent auction. Accept standard donations, securely process payments, and simplify event checkout!
  • Customizable scoreboards. Scoreboards let you and your supporters keep track of their bidding. You can make the event more engaging by adding a visual element your donors can refer to throughout the night.
  • Event management. Planning and hosting a charity auction is no easy task. With BidPal, you can keep track of solicitation letters, table assignments, RSVPs, and all other event logistics right in the platform to give you a holistic view of your event.

Why we love it:

We love BidPal because of its combination of planning and performance tracking. You can easily organize and host a charity auction or silent auction with their singular platform.

Price:

For an annual cost of $1,195, your nonprofit will have access to BidPal’s auction and event planning software. Mobile bidding capabilities come at an additional charge, so contact BidPal for a quote.
For more information on BidPal, check out them out here.

BidPal's nonprofit software is a useful online giving tool.

8. Greater Giving

About the tool:

With Greater Giving’s event management and auction software, bidders can give before, during, and after your event to maximize your fundraising results.

GreaterGiving is an online giving tool that can raise more for your organization.

Main features:

If you’re interested in Greater Giving, take a look at some of their features:

  • Galleries for auction items. Your nonprofit can add multiple images for each item. With more images, your items will draw your supporters’ attention and get them bidding.
  • Unique auction site. Your nonprofit can set up its own online auction site, optimized for mobile viewers. Supporters can easily bid on items on their mobile phones.
  • Sponsor and leaderboard display. Display your sponsors on bidders’ screens to optimize your sponsorship opportunities. Keep donors updated on the bidding with leaderboards. Showing the bid activity can encourage donors to give more.

Why we love it:

Greater Giving provides a solution to nonprofits who to want to centralize their event-related data. Plus, DonorSearch is partnered with Greater Giving, so all your prospect research can integrate with your event planning.

Price:

Greater Giving’s auction software prices vary based on the custom needs of your nonprofit.
Learn more about Greater Giving here!

GreaterGiving is an online giving tool and platform for your nonprofit.
Crowdfunding Tools

Crowdfunding Tools

Crowdfunding has the potential to increase your fundraising and attract new supporters. How? By allowing you to rally support through social media and your supporters’ recommendations.
Here are three online donation tools that can help you create a crowdfunding campaign:

9. Booster

About the tool:

Booster offers nonprofits a risk-free way to crowdfund using apparel. If you want to create a Booster campaign, you just have to design your t-shirts, set up your page, and encourage donors to buy them. That’s it!

Booster is a crowdfunding platform that allows donors to purchase t-shirts for your cause when you use their online giving tool.

Main features:

To get a better idea of what Booster can offer your nonprofit, take a look at these features:

  • Additional donations. Though the majority of your donations will come from supporters purchasing apparel, Booster also accepts donations above the cost of the shirt.
  • Campaign tracking. Booster’s dashboard lets your organization track progress and communicate directly with all of your supporters.
  • Social sharing. The beauty of crowdfunding is in its social reach. Your fundraisers can share your page with their social networks, increasing your fundraising potential.

Why we love it:

Booster is a unique way for nonprofits or schools to raise funds, and the extra incentive of a t-shirt can motivate donors to give. Once your supporters have received their shirts, they can show their support for your cause every time they wear them!

Price:

For Booster campaigns, there are no up-front costs. Booster just subtracts the cost of the t-shirts from your donations.
For more information on Booster, check out them out here.

Learn more about how Booster's online giving platform allows you to sell custom t-shirts.

10. Kickstarter

About the tool:

Kickstarter is an crowdfunding platform that anyone can use to fund their creative projects. With Kickstarter, you only keep funds raised for fully funded projects, which means you’ll have to meet your goals within a deadline to receive your donations.

Kickstarter is an online giving tool that allows you to create a crowdfunding campaign.

Main features:

Here are three reasons why Kickstarter might work for your nonprofit:

  • All-or-nothing approach that leads to results. Although it may seem intimidating to raise money in a time crunch, Kickstarter’s deadline-oriented fundraising model can be a great motivator! If people want to see your project come to life, they’ll be willing to donate on the spot.
  • Rewards for different contribution levels. In addition to setting a goal, your nonprofit has to give rewards to your contributors. Better rewards at higher gift levels can encourage donors to give more.
  • Simple and quick set up. Every Kickstarter campaign follows the same layout, which means you can quickly set up a campaign. Upload a video, write a brief description of your project, and you’re ready to go!

Why we love it:

Kickstarter is open to any kind of project, so your nonprofit can get creative with your fundraising. Their unique approach to incentivized, all-or-nothing fundraising means you’ll raise money fast (and your donors will have a lot of fun supporting you!).

Price:

Kickstarter is free to set up, and you only pay a platform and processing fee if your goal is met. If you do reach your goal, you’ll pay a 5% fee plus a processing fee of 3% and $0.05 to $0.20 per transaction.

For more information on Kickstarter, check out them out here.

Kickstarter is an online giving platform where you can raise more.
Matching Gift Tools

Matching Gift Tools

Corporate giving is one of the most overlooked (yet astonishingly lucrative!) methods of raising money.

To truly make the most of online giving, you should incorporate a matching gift tool that will help donors determine if their employers have a matching gift program in place.

To get started with matching gifts, check out our favorite platform!

11. Double the Donation

About the tool:

Double the Donation is the leading matching gift software provider in the nonprofit space.

For those not familiar, matching gifts are essentially free money for your organization. Through matching gift programs, companies can double (or even triple) employee donations for eligible nonprofits.

double-the-donation-logo

Main features:

  • Easy setup. Nonprofits can get up and running with Double the Donation’s software in a matter of minutes. Their embedded matching gift tool works on any donation page and doesn’t require IT support.
  • Industry-leading company database. Double the Donation has almost double the number of companies in their database compared to competitors. Additionally, they’ve got a staff of professionals with nonprofit experience that keep the information up to date.
  • Incredible customer service. Customers rave about Double the Donation’s speedy and friendly customer service team. Additionally, they’ve got a large library of educational information about everything you’d ever want to know about matching gifts (and virtually any other fundraising or nonprofit topic!).

Why we love it:

Double the Donation helps nonprofits identify additional sources of revenue that often go under utilized. They also have a ton of really high quality educational material to help nonprofits market matching gifts.

Price:

Double the Donation’s entry level product starts at $299 per year. They also offer an advanced matching gift product called 360MatchPro for large nonprofits and higher education institutions.

Click here for information on Double the Donation’s pricing.

Click here for more information on 360MatchPro’s pricing.

See how Double the Donation can improve your matching gifts program!

Now you’ve got more background on some of the top online giving tools. This guide should help you decide what online giving tools will work the best your nonprofit’s needs.

For more on online fundraising, check out these additional resources:

donorsearch
About donorsearch
11 Online Giving Tools to Supercharge Your Fundraising