This post was written by Jeri Alcock, CFRE, West Coast Sales Manager at DonorSearch
We get it. Although fundraising is worthwhile work and a deeply satisfying endeavor, it’s not the easiest job in the world. When looking for donors, it sometimes feels like you’re losing a game of hide and seek. You know the donors are out there, but you can’t find them.
This guide is going to equip you with the tools to yell “olly olly oxen free” and reveal all the donors you’ve been looking for who have been right under your nose.
This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Timi Paccioretti of Little Green Light and please enjoy her post on donor management.
Small shop development offices are notoriously short-handed and over-worked. When you’re tasked with everything from writing copy for your newsletter to organizing a $10M capital campaign, it’s not surprising that finding time to manage your donor database is hard to come by.
Measuring your performance is a crucial step that nonprofits must take to succeed.
There’s no better way of isolating and troubleshooting any ongoing problems. And worry not, there’s no shortage of methods of measuring performance.
They’re called fundraising success metrics here, but they are also often referred to as key performance indicators (KPIs). These metrics are the analytical tools nonprofits need to continue raising more and more funds.
If you’re looking for the top metrics that your nonprofit should be tracking, this list of 15 has been split into four separate categories. Skip around and see what stands out as a must-have KPI for your nonprofit.
Although most of us wish it were a science, determining donor giving capability is more of an art form.
Prospect research reveals pieces of data about donors and then does the difficult task of analyzing what those data points mean. That result, a prospect research output, is donor giving capability.
It is determined by three factors:
Some researchers start and end with wealth markers, which is a real detriment to giving capability accuracy.
Let’s open with point one, the three determiners.
Think of the giving capacity determiners as legs on a tripod, all necessary and all doing their part.
In an effort to bring our readers the best information available on prospect research and its surrounding topics, we like to sometimes highlight posts from outsides blogs that provide valuable insights and information regarding the nonprofit sector. Today we’re featuring one of those posts.
6 Steps to a Successful CRM Strategy initially appeared on Andar/360’s blog. You can check out the original version here!
This article was written by Real Bedard, President of Helix Ltd.
Names, addresses, employer, cell numbers, email addresses, communication preferences, gifts, pledges, payments, formal/nicknames, relationships between accounts, demographics, competitive giving,… the list goes on and on. Information is everywhere and it can all be extremely valuable when getting to know your constituents.