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New Year’s Resolutions Your Nonprofit Should Have

Here we are in a brand new year, and plenty of you have likely made resolutions that you vow to keep in 2018. Whether it’s self-betterment goals or breaking bad habits, a new year is a time of new beginnings, and that goes double for your charity or nonprofit. No matter how successful a year 2017 may have been, there’s always room for improvement and evolution, which is why your nonprofit should have some resolutions as well!

Here are three goals that your nonprofit should be striving for not just this January, but throughout 2018:

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By donorsearch

The Nimble Nonprofit: A Full Circle Strategy For Mission Growth

This blog was adapted from the recent Flash Class by NeonCRM and Nonprofit Garden, partners of DonorSearch.

One of the more frustrating situations that can occur when rolling out a major campaign is having different departments articulate different messages to donors. The marketing team may be focusing on highlighting stories about a specific program while your major gift officers are reaching out and telling a story around an unrelated capital campaign.

Being able to create a cohesive end to end campaign is the key to success to long term growth and sustainability, since it ensures not only are all stakeholders working towards a common goal but also utilizing the same messaging to create a powerful unified conversation with your donors.

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