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By chris

Prospect Research and Wealth Screening Statistics

Are you considering prospect research or wealth screening? Both these tools have several benefits for your organization.

With prospect research, you can find potential donors and supporters for your cause. Plus, learning information on your prospects can help you create a better cultivation plan.

Additionally, wealth screening can help you learn more information on your current donors to see which supporters have the capacity and willingness to give more to your cause.

But don’t let us convince you on the merits of these tools! Check out these statistics to see just how beneficial prospect research and wealth screening can be for your organization:

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By donorsearch

Eight Types of Essential Prospect Data

When conducting prospect research for your next fundraising campaign, there are countless types of information that you may find useful in your evaluation of whether an individual is a strong prospect. Just remember that all data is not equally meaningful when it comes to fundraising!

For this reason, we have compiled a list of the eight most essential types of data that you should include the next time you conduct prospect research.

  1. Previous Donations to Your Nonprofit
  2. Past Charitable Giving to Other Nonprofits
  3. Political Giving
  4. Nonprofit Involvement
  5. Real Estate Ownership
  6. Business Affiliations
  7. Securities and Exchange Commission (SEC) Insider Stock Transactions
  8. Personal Contact Information

Each of these data types brings its own valuable predictive qualities to the prospect research table. And we’re going to cover every item on this list in depth. If you want to jump ahead to a particular data point, click on any of them to be directed right to that section.

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By donorsearch

What is Prospect Research? (Your Question, Answered!)

You’re here because you’re contemplating a very important question:

What is prospect research?

Well, ask and you shall learn because this entire post is dedicated to helping answer that very question.

Is your organization looking to grow its pool of major gift prospects? Are you hoping to upgrade annual fund donors? Do you wish you knew more about your prospects during cultivation?

If you answered yes to any of those questions or find yourself in very similar situations, your nonprofit could likely benefit from prospect research.

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By donorsearch

DonorSearch Introduces New Website

DonorSearch has experienced a lot of exciting changes so far in December. Earlier this month, we changed our logo to better reflect our philosophy - combining philanthropy and wealth to produce better data analytics. Now, DonorSearch is happy to release a new, interactive website aimed at providing valuable information about prospect research to nonprofits.

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