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By chris

Prospect Research for Religious Organizations

Fundraising is not a passive activity. Just like any other nonprofit, religious organizations need to get active and call prospects, host events, and engage donors in order to raise the funds that allow them to operate at full capacity.

To boost your church fundraising efforts, we’ll answer:

  1. Why do faith-based organizations need prospect research?
  2. How is prospect screening unique for faith-based organizations?
  3. Who should you focus on?
  4. When should you screen?
  5. Where to do screenings?
  6. What are the benefits of screening?

Keep reading to learn more!

Why do faith-based organizations need prospect research?

Religiously affiliated schools, churches, synagogues, mosques, and mission-based organizations all have expenses. From facilities to employees to charitable projects, religious organizations require fundraising in order to deliver for the communities they serve.

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By donorsearch

Four Ways Universities or Colleges Use Prospect Research

Extravagant dorms attract new students, superior educational opportunities keep upperclassmen satisfied, and guest speakers provide students with unique experiences as only a place of higher learning can deliver.

None of that can be accomplished without funding. Every college or university needs to fundraise to have enough money to give students the best educational experience possible.

Fundraising is hard work. The business of convincing prospects to donate is a long game of building relationships and convincing people that their money will do a lot to improve your school.

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By donorsearch

Planned Giving: Identifying Prospects

Planned giving prospects demonstrate significantly different wealth and philanthropy characteristics from major gift prospects. Traditional wealth markers, such as value of real estate, are not accurate indicators of planned giving. The philanthropic activities, such as significant political giving and prior major gifts, that are strong predictors of future major gift philanthropy, are also not accurate indicators of planned giving.

The key factors in identifying planned giving prospects are loyalty to the nonprofit, as evidenced by the number and frequency (not the dollar amount) of gifts, and the age of the prospects.

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By donorsearch

Four Strategies to Find New Donors in Your City or State

The Earth has 196,940,000 square miles of total surface area, and, unless you have a teleportation device, your fundraising team can’t cover it all. The most convenient place to look for new donors is on your street, around the corner, and other places within your city or state. As with those who desire fresh vegetables, it’s best to stay local to get what you want.

Unlike fresh vegetables, money won’t conveniently spring up from the ground. You need to be proactive to get new donors. Proactive as in don’t just jump through hoops. Jump through rings of fire to land where new donors live. And don’t merely take the long road. Dare to trek across frozen tundras in order to find greener pastures. Don’t think that finding new donors will always be difficult, but do realize that donor acquisition takes both decisive action and a dedication to reaching for new opportunities.

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By chris

Prospect Research for Greek Organizations

Many young people have a stereotyped vision of college that not only includes, but mandates, fraternities and sororities.

While some colleges thrive without prominent Greek scenes, fraternities and sororities add personality and school spirit to school identities. They are organizations aimed at helping young people to develop into intelligent, rational, involved citizens.

Greek organizations need to fundraise to keep providing students with vibrant, enriching social experiences. Thanks to prospect research, fundraising is made a little easier.

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By chris

Milwaukee Film, Social Media, and Donor Engagement

DonorSearch’s blog is dedicated to covering prospect screening and other fundraising-related topics but sometimes we like to highlight interesting examples of donor engagement. So we reached out to Sarah Bernstein of Philanthrodata and Jessica Bursi of Milwaukee Film to give us insight into how Milwaukee Film engages with their donors through social media.

Last year, during Thanksgiving week, Milwaukee Film embarked on a Twitter campaign to steward their donors, sponsors, and volunteers. But it was their approach to this stewardship which got my attention.

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By donorsearch

5 Best Practices for Grateful Patient Programs

Ice cream is a great thing, but it’s even better when mixed with your favorite toppings. In life, great things can always be improved, and you should never settle for anything less than the next determined progression towards your desired perfection.

Of course, perfection is impossible, but just like plain vanilla ice cream turns into a fun sundae thanks to the addition of whipped cream and jimmies, you can improve your Grateful Patient Program by implementing best practices that can help the program to turn a corner. From how frequently to implement prospect research to solicitation plans to how to use major gift officers, we’ll show you how to go from starting a Grateful Patient Program to making it as effective as possible in order to yield a program so efficient that you’ll swear you can taste the goodness.

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By donorsearch

Fundraising with a Grateful Patient Program

Your healthcare organization has limited resources, and it’s important to use them efficiently. There are only so many doctors with so much time to spread out among all of your patients in order to provide the best possible experiences. When patients receive exemplary care, they’re more apt to give back to your organization.

Healthcare organizations with Grateful Patient Programs have chosen to raise funds from a select group of willing donors. All donors matter, but Grateful Patient Programs focus on the prospects who can give gifts large enough to purchase new equipment, update facilities, and cover other pricey expenses. Organizations must be strategic about identifying major donors, as time is of the essence, and gifts that can make big differences for healthcare organizations could slip through their fingers if they’re not efficient about finding willing, generous donors with the most to give.

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By donorsearch

How to Start a Grateful Patient Program

Hospitals save lives by providing care that positively impacts the lives of both patients and their families, and work doesn’t get much more personal than that. That makes it sound like grateful donations should simply fall into your organization’s lap, but fundraising is not that simple.

While nonprofit hospitals provide intimate care, many struggle to grow personally close to patients. While repairing torn muscles and curing mysterious pains lets your patients keep working hard, you need assistance, too. For nonprofit hospitals, donations are vital for improving hospital services. Improvements include:

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By donorsearch

What is a Grateful Patient Program?

Grateful Patient Programs are fundraising initiatives that allow hospitals and other healthcare organizations to find more major gift prospects among their patients.

What is a Grateful Patient Program?

A Grateful Patient Program raises money from present and former hospital patients, and aims to increase donations from past donors. The goal of these programs is to provide exemplary service to high quality fundraising prospects or donors to create a culture of gratefulness, which, eventually, with the proper fundraising strategy, leads to donations to the hospital.

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