By donorsearch

The Nimble Nonprofit: A Full Circle Strategy For Mission Growth

This blog was adapted from the recent Flash Class by NeonCRM and Nonprofit Garden, partners of DonorSearch.

One of the more frustrating situations that can occur when rolling out a major campaign is having different departments articulate different messages to donors. The marketing team may be focusing on highlighting stories about a specific program while your major gift officers are reaching out and telling a story around an unrelated capital campaign.

Being able to create a cohesive end to end campaign is the key to success to long term growth and sustainability, since it ensures not only are all stakeholders working towards a common goal but also utilizing the same messaging to create a powerful unified conversation with your donors.

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By donorsearch

3 Steps to Securing Major Gifts Sponsorship

Most people in the fundraising or nonprofit space are aware of the importance of major gifts. While these are not always the easiest to identify and secure, major gifts can be some of the most impactful donations to your organization each year.

Like major gifts from your donors, sponsorship dollars donated for fundraising events can result in rapid growth for your event and can make a major difference in the amount that your fundraiser donates – and thus, the success of your event.

Although major gifts and sponsorship for fundraising events are different in many ways, making both a part of your overall donation mix will result in a balanced “portfolio” and healthy fund for your nonprofit. Additionally, your success in securing either (or both) forms of these donations will vastly improve if you implement an effective process and strategy.

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By donorsearch

Major Gift Fundraising: 13 Expert Tips (Nonprofit Tech Carnival)

This month’s Fundraising Strategies & Nonprofit Tech Carnival is all about one thing: major gifts.

At DonorSearch, we’ve written extensively about major gift fundraising and the various elements that go into the entire process, from prospect identification all the way through to post-gift stewardship and ongoing retention. 

But, you can never learn too much about the major gift process; it is just that important.

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By donorsearch

Fundraising Strategies & Nonprofit Tech Carnival: Theme Announcement

We have an announcement to make!

DonorSearch is hosting this month’s Fundraising Strategies & Nonprofit Tech Carnival.

With one carnival already up and running, it’s time to open the floor for submissions for the next round. And we’re happy to announce that DonorSearch is hosting this time.

Fundraising Strategies & Nonprofit Tech is a recently launched carnival with one mission — collect top-notch educational resources, thought-provoking blog articles, and other types of web-based content that can help our readers capitalize on the many assets of fundraising technology.

Nonprofit technology is an ever-growing and evolving field, and we want to stay at its forefront by gathering the most helpful resources possible in one singular location: this carnival.

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By chris

Turning Events Attendees and Volunteers into Major Donors: 8 Strategies

In the first place, planning and pulling off a successful fundraising event is challenging for all nonprofits, regardless of size or status.

But for those nonprofits who are looking to procure major gifts from their event attendees and volunteers, the process can be even more involved.

That’s precisely why we’ve compiled 8 of the top strategies for identifying prospects and cultivating major gifts from your event attendees.

If you’re curious about the specific tactics we’ll be exploring, you can go ahead and check out this short table of contents:

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By donorsearch

[Guest Post] Engaging Your Major Gifts Officer

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Casey Woodard of Casey Woodard Consulting. Please enjoy this post that covers six steps you can take to engage your major gifts officer. 

And when you’re done reading this, don’t forget to check out our Major Gift Officer Survival Guide

Engaging Your Major Gifts Officer: 6 Steps to Optimized Performance

To sustain your agency’s programs long term, you need to go after major gifts, which typically account for 40% of funding.

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By chris

[Guest Post] Using Research to Jumpstart your Major Gift Program

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. With that said, join me in welcoming Chad Peddicord, the Executive Vice President at Averill Fundraising Solutions. Please enjoy his post on research and major gift programs.

Using Research to Jumpstart your Major Gift Program

It’s no secret that a successful, cost-effective fundraising program is built on a foundation of major gifts.  But what are the elements of an effective major gift program?  At its core, the keys to major gift success are the right people, asking the best prospects for the right amount, for the right project, at the appropriate time, often enough to generate sufficient activity that results in gifts to meet the identified needs.  But if someone gave me that as an answer, I would ask for some specific action steps.  Following are seven results-proven strategies for using research to jumpstart your major gift program:

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By chris

Timeline for a Capital Campaign: 3 Fundamental Stages

If your nonprofit is looking to take on a substantial project or construct a new building in the future, you might need to start planning a capital campaign.

Because capital campaigns can sometimes extend for years, you’ll need to establish a timeline to help you and your team stay on track while you plan and raise money for your nonprofit’s project.

Below, you’ll find a general timeline for a capital campaign.

Here are the three core stages of any effective capital campaign:

  1. Planning
  2. Implementing
  3. Following up

Naturally, your capital campaign may have fewer or more steps depending on how much money you’re trying to raise and how much time you have. Use these steps as a beginning template and add or subtract as necessary.

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By chris

14-Step Guide for Getting Started with a Capital Campaign

So, your organization needs to raise a significant amount of money for a particular project. This might be a long-awaited renovation for your organization’s headquarters or perhaps another big-ticket project that can’t be covered by your annual fundraising efforts alone.

After examining all fundraising routes, you’ve determined that a capital campaign is the right way to go.

Before you dive straight into fundraising, there are a number of steps that you have to take to properly plan your capital campaign. To get your capital campaign off the ground, you should:

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By donorsearch

[Guest Post] Retaining Major Gift Donors

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Vicki Shelton, Senior Director of BNY Mellon Wealth Management, Seattle, Washington and please enjoy this post on retaining major gift donors.


By Vicki Shelton, Senior Director, BNY Mellon Wealth Management, Seattle, Wa.

In 2015, charitable giving increased for the fourth consecutive year, as reported in the 2015 Fundraising Effectiveness Project (FEP) Survey Report. The FEP, developed by the Association of Fundraising Professionals (AFP) and the Urban Institute, measures gains and losses in gift amounts, as well as in the number of donors among participating charitable organizations.

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