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Fundraising Strategy: The Gift Range Chart [With Templates!]


The success of your fundraising campaign relies on whether or not your nonprofit has put in the time to develop a comprehensive, data-driven fundraising strategy. With the right fundraising plan in place, the more likely you’ll be able to extend the right asks to
reach likely donors and achieve your fundraising goals.

The secret to an excellent fundraising strategy? Consider making the most of a gift range chart.

Commonly used during the feasibility study phase of capital campaigns, gift range charts are useful tools for fundraising campaigns of any size. With this simple tool, you’ll learn exactly what it will take to successfully reach your fundraising goals. 

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By donorsearch

Major Gift Fundraising: 13 Expert Tips (Nonprofit Tech Carnival)

This month’s Fundraising Strategies & Nonprofit Tech Carnival is all about one thing: major gifts.

At DonorSearch, we’ve written extensively about major gift fundraising and the various elements that go into the entire process, from prospect identification all the way through to post-gift stewardship and ongoing retention. 

But, you can never learn too much about the major gift process; it is just that important.

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By donorsearch

Fundraising Strategies & Nonprofit Tech Carnival: Theme Announcement

We have an announcement to make!

DonorSearch is hosting this month’s Fundraising Strategies & Nonprofit Tech Carnival.

With one carnival already up and running, it’s time to open the floor for submissions for the next round. And we’re happy to announce that DonorSearch is hosting this time.

Fundraising Strategies & Nonprofit Tech is a recently launched carnival with one mission — collect top-notch educational resources, thought-provoking blog articles, and other types of web-based content that can help our readers capitalize on the many assets of fundraising technology.

Nonprofit technology is an ever-growing and evolving field, and we want to stay at its forefront by gathering the most helpful resources possible in one singular location: this carnival.

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By chris

Our Favorite Prospect Research Blogs

At DonorSearch, we’re proud to share our prospect research knowledge through our blog, but our word is far from the final word on the prospect research world. There are plenty of other blogs that give us inspiration and share even more necessary information on this expansive fundraising topic.

We’ve gathered our favorite prospect research blogs to share with you. We hope that you enjoy reading them a little less than you love reading ours, but that you gain value from them all the same.

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By chris

The 3-Step Guide to Handling a Prospect Researcher Staff Transition

Article written by Sarah Tedesco, Executive Vice President at DonorSearch.

Heraclitus said it best when he stated, “Change is the only constant.” Although it is not always welcome, the sooner we accept and embrace change, the better our lives are. That platitude, though easier to take in theory than practice, certainly applies to the way that organizations handle staff transitions.

Nonprofits and educational institutions, just like any other type of employer, have to deal with important staff members leaving and the ramifications of those exits.

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By chris

5 Big Benefits of Fundraising with Wealth Screening

This post was written by Jeri Alcock CFRE, West Coast Sales Manager at DonorSearch.

If you could accurately predict the future you’d be a very successful person. You’d spend your days trading stocks at the exact right moment and catching kittens just as they fall from trees. You could be a crime-preventing, disaster-avoiding, money maker.

Such seemingly far-fetched dreams.

We might not have found a way to predict the world’s future, but we have uncovered a way for fundraisers to predict donors’ futures — prospect research.

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By chris

15 Fundraising Success Metrics to Start Tracking

This post was written by Bill Tedesco, CEO of DonorSearch. 

Measuring your performance is a crucial step that nonprofits must take to succeed.

There’s no better way of isolating and troubleshooting any ongoing problems. And worry not, there’s no shortage of methods of measuring performance.

They’re called fundraising success metrics here, but they are also often referred to as key performance indicators (KPIs). These metrics are the analytical tools nonprofits need to continue raising more and more funds.

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By chris

3 Determiners of Donor Giving Capacity

Although most of us wish it were a science, determining donor giving capability is more of an art form.

Prospect research reveals pieces of data about donors and then does the difficult task of analyzing what those data points mean. That result, a prospect research output, is donor giving capability.

It is determined by three factors:

  1. Connection to Your Cause
  2. Philanthropic Propensity
  3. Wealth Markers

Some researchers start and end with wealth markers, which is a real detriment to giving capability accuracy.

In this article, we’re going to give you the lowdown on all things donor giving capacity, which includes:

  1. A discussion of the three determiners of donor giving capacity.
  2. An investigation into the accuracy of capacity scores.
  3. A summary of major gift capacity scores.

Let’s open with point one, the three determiners.

Think of the giving capacity determiners as legs on a tripod, all necessary and all doing their part. 

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