The Strongest Indicator of Future Giving is Past Giving
Curious how we know?
We know past giving’s role in predicting future giving because we have back tested our predictive models against $5 billion in known giving. That $5 billion came from 2 million donors to 400 fundraising organizations.
- A donor who has made a gift of $100k+ to a nonprofit organization is 32 times as likely to donate charitably as an average person is.
- A donor who has made a gift between $50k – $100k to a nonprofit organization is 25 times as likely to donate charitably as an average person is.
- A donor who has made a gift between $10k – $25k to a nonprofit organization is 10 times as likely to donate charitably as an average person is.
- A donor who has made a gift between $5k – $10k to a nonprofit organization is 5 times as likely to donate charitably as an average person is.
These convincing numbers come from our proprietary charitable giving database.
What is DonorSearch’s charitable giving database?
Thanks for asking. Let me tell you!
Our charitable giving database is one of the fastest growing and largest databases of philanthropy in the country.
The proprietary database contains a combination of:
- Annual reports curated from a bevy of nonprofit websites.
- Print references that are otherwise challenging to uncover.
DonorSearch collects charitable giving data on major donations, listing key information like the donor, source, donation amount, type of donation, year the gift was given, and organization that received the gift.
With our charitable giving database, organizations can search for key potential contributors to learn more about that donor’s giving behavior.
Additionally, the charitable giving database features plenty of details that were once publicly available on the internet and have since been removed. In other words, the philanthropy database is filled with information you won’t find elsewhere.
What are the important statistics regarding DonorSearch’s charitable giving database?
This extensive philanthropy database boasts a wealth of impressive statistics, including:
- 100+ million records!
- A growth rate of 500,000-700,000 records per week.
With that many gift records in one place and the numbers only growing, we have the resources to give you the data you need to make informed and strategic plans for cultivating new donors.
These records tell you a prospect’s giving history, which is the most important piece of prospect research a fundraiser can have.
When you know a prospect’s giving history, you can better determine what types of giving they are good candidates for, such as:
How do you use the charitable giving database?
You can fill in all the relevant details you need to effectively acquire donations using DonorSearch’s philanthropy database in conjunction with the various other databases we have access to, such as:
- GuideStar Foundation Trustees
- Annual Reports Charitable Donations Database
- FEC Political Giving Database
- Marquis Who’s Who Biographies
- LexisNexis Real Estate Property Records
We also provide donors with our free DS Giving search tool. This tool allows nonprofits to search for a person or business, filtering by state and type of gift. The DS Giving search tool gives organizations a full profile of the prospect along with recent charitable donations.
Prospect research gives you the information you need to succeed when cultivating your donors, so start your search with charitable giving and work your way to other topics like business affiliations and stock ownership.
Other Nonprofit Database Solutions
For managing your donor data, we recommend Salsa! Their donor management features include:
- custom donor profiles
- automated emails
- robust reports
- donation processing
Your donors’ information is secure and organized with Salsa. Plus, you can even integrate DonorSearch to take your donor management to the next level.
If your nonprofit is interested in working with matching gifts, 360MatchPro is the software for you! Their software is designed to help you:
- find your donors’ eligible employers quickly
- easily track interactions
- automation outreach
You’ll be able to instantly identify matching gift donors when they donate with their corporate emails and trigger automated emails to send them!
Events are a crucial element for any nonprofit’s success. If you’re looking for an event management software, check out Fonteva Events! Their program will help:
- develop registration flows
- organize your speakers, vendors, and venues
In addition, it’s built on Salesforce for flawless integration to your existing software, making Fonteva Events even easier to use.
Additional Charitable Giving Data Resources
Major Donor Fundraising Strategies
Is your organization interested in using charitable giving data to identify major donors? In our article about major donor fundraising strategies, we provide tips to help you perform prospect research, contact potential supporters, and so much more.
Keep reading to learn how your organization can pinpoint major donors!
Planned Giving Guide
Did you know that next to major gifts, planned gifts are some of the biggest donations an organization will receive? Learn this and many more helpful details about planned giving to help boost your organization’s fundraising potential.
With our guide you can brush up on planned giving basics and learn a few tips to improve your strategy!
Annual Report Best Practices
An annual report details your organization’s accomplishments and can be used as a tool to cultivate relationships with major donors. Plus, the information you compile into your report helps fill DonorSearch’s charitable giving database with more useful information.
Learn more about the benefits of annual reports and get inspired by our amazing examples!