For many, the arts are a fundamental part of what it means to be human. To experience creative works, performances, and history is to engage in our collective consciousness. Each day, arts and culture institutions work tirelessly to share these enriching experiences with the world. But in order to serve this mission, these nonprofit institutions depend on the support of patrons and donors.
Tessitura is an enterprise technology solution designed to meet the unique needs of the arts and culture sector. Since 2001, this powerful software has streamlined fundraising and business operations for museums, theaters, and more. Tessitura is meant to break down the many silos of your organization’s software. In addition to its built-in functionality, there’s a wide range of integration partners that take the platform even further.
Thanks to these capabilities, Tessitura and its integrations can accelerate your institution’s fundraising initiatives. In this article, we’ll address basic questions about Tessitura, discuss a few benefits of the system, and explore how our DonorSearch integration can help power your fundraising.
Specifically, we’ll cover:
- Frequently Asked Questions About Tessitura
- Benefits of the Tessitura Ecosystem
- DonorSearch’s Tessitura Integration
Feel free to use the above navigation to jump straight to the section that interests you most, or take it with us from the top. Let’s get started.
What is Tessitura? And Other FAQs
What is Tessitura?
Tessitura is a robust, unified system for the business functions of arts and culture organizations. The platform includes a constituent relationship management system (CRM), fundraising tools, ticketing and membership tools, marketing software, business insights, and education features, among other functions. In addition to the core capabilities built into Tessitura, the platform is compatible with a variety of third-party integrations that enhance the ecosystem.
Who uses Tessitura?
Tessitura can power a variety of arts and culture organizations. The network serves markets including museums, theaters, zoos, educational institutions,
What can Tessitura do for fundraisers?
With Tessitura, development professionals have access to sophisticated tools for effectively cultivating relationships with patrons. Fundraising features include gift processing, campaign management, stewardship tools, acknowledgment emails, and relationship mapping. Integrations like DonorSearch’s wealth screening tool can push these capabilities even further.
How can you expand your Tessitura system?
The Tessitura network is flexible and configurable, allowing each organization to customize it to suit its unique needs. The core features can be augmented through powerful integration partners. Adding integrations to your organization’s base Tessitura system can unlock limitless opportunities for marketing, ticketing, data management, and fundraising. Later, we’ll explore how the DonorSearch integration can help maximize your fundraising potential.
Benefits of the Tessitura Ecosystem
Tessitura can bring your entire organization together by empowering every department. Each area of your business—including ticketing, memberships, marketing, education, and of course, fundraising—can be served through a single database.
This software solution allows you to build lifelong, enterprise-wide relationships. The Tessitura CRM tracks every patron touchpoint in one location for a truly comprehensive overview. A single customer record creates powerful opportunities for enhanced connectivity across your organization. For example, when a major donor for VIP walks into your facility, your team will be better prepared to greet them with warmth and gratitude.
Tessitura is built specifically with the needs of the arts and culture sector in mind. As a not-for-profit organization, Tessitura works to support and optimize the user experience for maximum success. Whether you want to use Tessitura as an out of the box or a customized solution, it can be configured to meet your needs. And, their team is ready to support yours with free educational resources and training.
Although the Tessitura ecosystem is already powerful and complex, you can extend the software by adding third-party integrations. The Tessitura Preferred Providers Ecosystem includes software solutions and services that extend the reach of the network and often integrate with the Tessitura API.
How The DonorSearch Tessitura Integration Can Drive Fundraising
DonorSearch: Tessitura Integration for Wealth Screening
DonorSearch is an industry-leading provider of prospect research and wealth screening tools. These tools provide accurate and actionable insights that allow nonprofit organizations to identify and prioritize high-impact patrons.
Tessitura’s DonorSearch integration combines powerful prospect intelligence with core CRM patron management tools. Within Tessitura, fundraising professionals can generate individual profiles, facilitate batch screening results, report on DonorSearch data, set alerts, and use Business Intelligence.
Based on key wealth and philanthropic indicators, this prospect intelligence allows arts and culture organizations to qualify potential major donors with the click of a button. It’s simple to collect and store over 60 data points such as the number of gifts and total dollars a patron has donated to other arts organizations. The synthesis of this granular information with Tessitura’s engagement data powers the most reliable prospecting tool in the industry.
How This Tessitura Integration Can Power Your Fundraising
Tessitura already aims to centralize all of your patron information and engagement data, but adding the DonorSearch Tessitura Integration takes this one step further. Using this integration, you’ll be able to report and query on any of DonorSearch’s intelligence points in conjunction with other data in your Tessitura system. With DonorSearch’s prospecting power alongside the rest of your information, your organization will be well-equipped to plan an effective fundraising strategy.
The features of this solution include the ability to:
- Bring edited data into Tessitura at the click of a button
- Segment philanthropic patrons at a given performance
- Use wealth analytics in Business Intelligence
- Create custom flex headers
To ensure your arts and culture institution can continue pursuing its mission, you need a solid fundraising strategy. The Tessitura CRM and its integration capabilities will help your team form stronger bonds with patrons and ultimately raise more revenue. With the right integration set up, you can manage key fundraising activities like prospect research directly within the system.
For more information about leveraging prospect research and CRM software, explore these additional resources:
- Top 9 Software Solutions to Take Your Museum to the Next Level. Even with these powerful Tessitura integrations, your museum may still need additional tools for fundraising or ticketing. Explore this roundup of software solutions for our top picks.
- Prospect Research for Arts and Culture Nonprofits. Learn more about why prospect screening is critical to the success of arts and culture organizations.
- Microsoft Dynamics 365 for Nonprofits. This platform from Microsoft is a different CRM ecosystem that also offers many integrations, including DonorSearch. Learn more about how it works in this article.