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5 Times It Really Pays to Know Your Donors

Are you raising funds for a nonprofit organization? You’re in a noble line of work.

Nonprofit fundraising is a people-oriented field. When you raise funds, you are helping donors realize their dream of making a difference in the lives of other people.

Then why, as you get more successful, does it feel harder and harder to know your donors?

It’s a paradox. At the start, you knew everybody who gave, some of them personally. Now, your organization may have hundreds or thousands of loyal supporters. They can’t all be your friends…but you still have to know them. Your fundraising depends on it!

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Top 9 Software to Take Your Museum to the Next Level

Museums house artifacts from the past, but who’s to say your operations have to stay there, too?

By implementing museum software, you can get smarter about fundraising, membership management, and collections.

Of course, all museum software is not created equal, just like all museums have different missions and operational structures. Art galleries will require different fundraising event features than natural history museums, for example, and every museum has a different budget.

Sound intimidating? Don’t worry! We’ll go through the top 9 software solutions that can ease your museum operations, allowing you to focus on the other aspects of your work.

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6 Fraternity Recruitment Strategies to Make the Most of Rush

For fraternities and sororities, recruitment is one of the most exciting times of the year. But it’s also one of the most important — and strategic.

With the right strategy, you can take recruitment to the next level, bringing passionate new members to further your Greek organization’s mission.

Here are six steps you can take toward a more efficient, focused, organized recruitment process:

  1. Utilize prospect research.
  2. Implement fraternity recruitment software.
  3. Network with brothers or sisters and alumni.
  4. Brand your fraternity recruitment.
  5. Incorporate smart communication strategies.
  6. Build from your fundraising success.

Ready to plan your most successful year of recruitment yet? Let’s get started.

1. Utilize prospect research for fraternity recruitment.

Prospect research is used nationally in Greek organizations to identify brothers and sisters with the highest giving potential. Prospect research allows Greek organizations to learn more about an individual’s professional trajectory and the causes they care about.

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How to Handle a Sudden Surge of New Donors: 3 Tips

Most nonprofits have a standard process in place for building a relationship with a new donor. It’s likely that your organization does too.

The flow is probably relatively standard: someone donates, they receive a thank you, they’re added to your email stream, they might receive an event invite, etc., etc.

However, many nonprofits are not as well-equipped to handle when they have a sudden surge of new donors. Whether you have a campaign go viral or there’s an event that causes a peak in interest in your cause, your nonprofit should be prepared to properly steward all new donors, even if they come in bulk.

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Top 10 Salesforce Apps and Integrations for Universities

For many universities, Salesforce is the go-to CRM for managing student, alumni, and donor data.

While Salesforce has plenty of standard constituent relationship management features to keep your university running smoothly, chances are, you’ll need to expand your CRM’s core functionality to truly encompass all of your operational, fundraising, and stewardship needs. That’s where the right apps and integrations come into play! 

Not sure where to start when searching through the extensive Saleforce AppExchange? Never fear! In this post, we’ll run through our all-time favorite Salesforce solutions that can push your university to new levels.

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Fundraising Strategy: The Gift Range Chart [With Templates!]


The success of your fundraising campaign relies on whether or not your nonprofit has put in the time to develop a comprehensive, data-driven fundraising strategy. With the right fundraising plan in place, the more likely you’ll be able to extend the right asks to
reach likely donors and achieve your fundraising goals.

The secret to an excellent fundraising strategy? Consider making the most of a gift range chart.

Commonly used during the feasibility study phase of capital campaigns, gift range charts are useful tools for fundraising campaigns of any size. With this simple tool, you’ll learn exactly what it will take to successfully reach your fundraising goals. 

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4 Tips to Getting #GivingTuesday Right

As the fall fundraising season slowly ramps up, nonprofits are starting to map out their end-of-year fundraising appeals, while also planning out their fundraising strategy for the year ahead. For many, strategy meetings are already on the books with their development and marketing staff members and dates are being etched into stone.

This year, before you sit down to discuss your year-end giving strategy, don’t make the mistake of overlooking #GivingTuesday. #GivingTuesday is held annually on the Tuesday after Black Friday and Cyber Monday as a response to the consumerism and decadence of the holiday season to help us refocus on what’s important and kick off year-end giving for nonprofits. After two days of shopping and eating, it’s the perfect foray into the “season of giving.”

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