This post is brought to us by Victoria Dietz, Vice President of The Curtis Group. Learn more about The Curtis Group at the close of this article.
As you probably know, 40% of giving occurs in the last four months of the year. Of course, December remains the prime time for when those gifts are actually made.
Does your fundraising plan include month-by-month steps for year-end giving? If you haven’t already started your year-end campaign, you’re behind. But if you act quickly, there’s still time to bring in some sizable donations. Ideally, your year-end fundraising will follow this timeline: