This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Casey Woodard of Casey Woodard Consulting. Please enjoy this post that covers six steps you can take to engage your major gifts officer.
And when you’re done reading this, don’t forget to check out our Major Gift Officer Survival Guide!
Engaging Your Major Gifts Officer: 6 Steps to Optimized Performance
To sustain your agency’s programs long term, you need to go after major gifts, which typically account for 40% of funding.