By donorsearch

Nonprofit Data Management: 5 Technology Tips to Know

Nonprofits collect all kinds of data on a daily basis. Every time a supporter makes an online donation, signs up to volunteer, or fills out an event registration form, you receive valuable information about who these individuals are and how they like to engage with your organization. To make sure that information doesn’t go to waste, you need a donor data management strategy that supports your goals. So how do you design such a strategy? Here’s a hint: technology can help! As nonprofit technology consultants, we at DNL OmniMedia know a thing or two about how technology can fit into almost every part of your organization. When it comes to managing your nonprofit data, your technology setup plays an integral role. To help you use technology to manage data in the most effective way, we’ll talk through 5 must-know tips:
  1. Build an integrated CRM system.
  2. Give donors control over their data.
  3. Create targeted donor segments.
  4. Devote time to database maintenance.
  5. Develop processes around data entry.
Before diving into our advice, make sure your organization has the right software on-hand to carry out these strategies. Check out DNL OmniMedia’s top 8 nonprofit technology solutions to see if any of our favorite tools might complement your data management plan. Now let’s get into the first tip.

1. Build an integrated CRM system.

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