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How to Prepare for Prospect Screening

Pirates seeking buried treasure don’t want to open up the long-sought chest and discover baby booties. You’re not a pirate, but you want your search to end in gold. Gold being an extensive, accurate list of high quality prospects. Know how to unearth precise prospect data, so that, when you stick your shovel in the ground, you strike prospect gold.

All journeys begin well before the big discovery, and preparation can play an equally crucial role in both obtaining and implementing the results of your search.

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By donorsearch

What Determines the Cost of Prospect Screening Services?

We all want to understand why we’re paying for what we’re paying for. From an exquisite steak to concert tickets to mortgages, any time we make an investment, we want to know what we’re investing our hard earned money in. And we deserve to know.

Even though we can’t solve all the world’s mysteries of cost, we can help in one area: prospect research costs. 

Let’s unravel the mystery of the factors that determine the cost of prospect research.

We’ll unravel this mystery by answering five key questions:

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By chris

5 Fool-Proof Steps to Fundraising With Prospect Research

Identifying major gift donors is an important step towards maximizing your organization’s fundraising efforts.

In this guide, well cover five ways your can implement prospect research to better allocate your fundraising efforts:

  1. Prepare a strategy for handling prospect research. 
  2. Clean up old prospect data. 
  3. Analyze prospect screening results. 
  4. Go get those checks. 

What are you waiting for? Let’s jump right into the first step!

Step #1: Prepare a Strategy for Handling Prospect Research

I know, I know, those prospect screening results come hot off the press, into your hands, and you’re bouncing with excitement to dig through the endless columns of data. Your energy is great, but you don’t want to jump the gun. Remember the six P’s: Prior proper planning prevents poor performance.

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By chris

Expert Advice for Making the Most of Prospect Research

Whether your organization is a seasoned veteran with prospect research or a wide-eyed rookie, you should seek ways to get the most out of your investment. DonorSearch’s team has compiled advice from twenty fundraising experts on how nonprofits can make the most of prospect research this year at your organization.

Use tools and available resources to save time and increase efficiency

Make sure your development team is taking advantage of the various tools and resources available to conduct prospect research. New applications and prospect screening services can improve the effectiveness of your prospect research efforts. Also, explore the free resources available to nonprofits to see how they can supplement your fundraising activities. 

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By chris

Prospect Research & Matching Gifts: A Great Match

What’s better than a $3,000 donation? A $6,000 donation. Prospect research identifies prospective donors, and matching gifts allow you to double their charitable gifts. When you use prospect research and matching gifts hand-in-hand, you bring in multitudes of new donors who give twice the money.

What Is a Matching Gift?

Many corporations run charitable giving programs that match employee donations to eligible nonprofits. The check that the corporation writes is called a matching gift.

For example, Amy from American Eagle Outfitters donates $300 to her daughter’s university. American Eagle matches the gift 1:1 (other companies will match 2:1 or even 3:1), and writes the university a check for $300. This doubles Amy’s gift into a $600 donation. The $300 check from American Eagle is the matching gift.

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By donorsearch

3 Ways to Segment Your Donors for Prospect Research

If your nonprofit organization is conducting prospect research, you typically won’t be able to screen everyone due to time and resource constraints. One of the first major decisions you will likely need to make is which donors on your list or within your database to research. This is one of the most important decisions your organization will need to make because it plays a major role in how the results can be implemented into your fundraising activities.

Think strategically about why you are performing prospect research and how you will use the results. Here are a few sample questions to ask yourself or your development staff:

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By donorsearch

Top 5 Indicators of a Great Fundraising Prospect

The secret to a successful fundraising campaign is identifying the right prospective donors – those who care about your organization and are able to make a significant contribution. Finding these donors is the tricky part!

Whether you have experienced this problem firsthand or are planning your next fundraising campaign – this article is here to help. We are going to explore the top five factors that most accurately predict future giving. 

Based on an analysis of $5 billion in known giving to 400 nonprofit organizations, here are the top five data-driven predictors of future giving:

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By donorsearch

Free Webinar: Utilizing Prospect Research & Wealth Screening at an Independent School

Interested in learning about how to fundraise more effectively at your independent school?

Join Bill Tedesco, CEO of DonorSearch, in a free webinar about how to make the most out of prospect research and wealth screening services at an independent school. The webinar will cover a range of topics including:

  • The top indicators of a good fundraising prospect
  • Strategic ways to segment your alumni and constituents for research
  • The benefits and limits of wealth screening
  • How to use alumni events to cultivate new prospects

About Bill Tedesco

Bill Tedesco is a well-known entrepreneur in the field of philanthropy with decades of experience leading companies serving the fundraising profession. Additionally, he has lead numerous research initiatives to identify markers that accurately predict future giving.

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By donorsearch

Seven Big Benefits of Prospect Screening

If you have ever worked in fundraising at a nonprofit organization, then you understand the importance of a positive return on investment. As a member of a development team, you make choices every day about what types of fundraising activities justify your budget dollars and staff time.

Whether your nonprofit organization is small or large, established or new, prospect research can enhance your fundraising capabilities and help your organization spend its dollars and staff time strategically to ensure the maximum return on its fundraising investment.

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By donorsearch

Limits of Wealth Screening

All too often when nonprofits decide they want to invest in prospect research, they focus specifically on wealth screening.

While having some information is better than no information, wealth data is just one indicator of many when it comes to predicting a prospect’s likelihood of giving. Additionally, research has shown that historical charitable giving data is a much stronger predictor of future charitable giving.

For this reason, nonprofits that just focus on wealth screening are losing out on valuable information about their list of prospects and missing an opportunity to get the most out of their fundraising activities.

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