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By chris

Our Favorite Prospect Research Blogs

At DonorSearch, we’re proud to share our prospect research knowledge through our blog, but our word is far from the final word on the prospect research world. There are plenty of other blogs that give us inspiration and share even more necessary information on this expansive fundraising topic.

We’ve gathered our favorite prospect research blogs to share with you. We hope that you enjoy reading them a little less than you love reading ours, but that you gain value from them all the same.

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By chris

[Guest Post] Avoid the Rabbit Hole! When to Stop Searching

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Jennifer Filla, the CEO of the Prospect Research Institute and President of Aspire Research Group LLC. Please enjoy her post! 

Avoid the Rabbit Hole! When to Stop Searching

How many times have you heard a prospect research professional tell a story about how she dug just a little deeper out of curiosity and found the key piece of information that her gift officer used to make a successful solicitation?

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By chris

[Guest Post] How Modern Fundraising Tools Can Help Increase Donor Acquisition/Retention

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Zach Hagopian, the co-founder and COO of Accelevents. Please enjoy his post on the role of modern fundraising tools in donor acquisition and retention.

How Modern Fundraising Tools Can Help Increase Donor Acquisition / Retention

Few things are more critical to the success of a nonprofit organization than donor acquisition and retention.

While many NPOs do have some form of acquisition and retention strategy in place, most are not dedicating sufficient resources or time to make headway in their annual donor goals.

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By donorsearch

[Guest Post] Engaging Your Major Gifts Officer

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Casey Woodard of Casey Woodard Consulting. Please enjoy this post that covers six steps you can take to engage your major gifts officer. 

And when you’re done reading this, don’t forget to check out our Major Gift Officer Survival Guide

Engaging Your Major Gifts Officer: 6 Steps to Optimized Performance

To sustain your agency’s programs long term, you need to go after major gifts, which typically account for 40% of funding.

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By chris

[Guest Post] Using Research to Jumpstart your Major Gift Program

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. With that said, join me in welcoming Chad Peddicord, the Executive Vice President at Averill Fundraising Solutions. Please enjoy his post on research and major gift programs.

Using Research to Jumpstart your Major Gift Program

It’s no secret that a successful, cost-effective fundraising program is built on a foundation of major gifts.  But what are the elements of an effective major gift program?  At its core, the keys to major gift success are the right people, asking the best prospects for the right amount, for the right project, at the appropriate time, often enough to generate sufficient activity that results in gifts to meet the identified needs.  But if someone gave me that as an answer, I would ask for some specific action steps.  Following are seven results-proven strategies for using research to jumpstart your major gift program:

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By chris

5 Ways to Use Mobile Fundraising Solutions For Your Next Event

Spring is around the corner, which means now is the time for nonprofits to start planning their spring events! From run/walks and luncheons to golf tournaments and galas, there’s no doubt that events of every kind are a great way to fundraise for your cause.

However, many nonprofits are missing out on a key solution that can help make their event more successful than ever: mobile fundraising.

Incorporating mobile giving has been shown to increase donations by 35% and is easier to integrate into your fundraising event planning than you might think. Mobile giving provides a true, end-to-end solution for event fundraising that can help reduce admin time for your organization while boosting donations and engaging supporters.

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By chris

5 Ways Prospect Research Can Help You With Donor Solicitation

Prospect research is a valuable tool that many nonprofits use to learn more about their donors, their prospects, and their giving patterns.

  • It helps fundraisers determine who to invite to a fundraising event.
  • It allows nonprofits to discover hidden connections between donors and potential major gift contributors.
  • It helps nonprofits fill in the blanks with their existing, and perhaps incomplete, donor data.

But one of the main ways that prospect research serves nonprofits is with donor solicitation. Whether you’re asking for donations via email, on the phone, or in person, prospect research can help give you the edge when making those appeals.

Here are five ways prospect research can help with donor solicitation.

A sneak peek of what we’ll be covering in this article:

  1. Fill in the blanks.
  2. Segment your asks.
  3. Know how much to ask.
  4. Determine other giving opportunities.
  5. Find major gift donors and planned giving donors.

1. Fill in the blanks

It’s going to be tricky to ask for a donation if you don’t have a prospect’s phone number, email address, or home address.

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By chris

Mobile Fundraising Campaigns: The Basics

With mobile fundraising technology, your organization never has to worry about not knowing when to send a message.

Using the data collected during a text-to-give campaign, your nonprofit can learn everything it needs to know (well, maybe not every fundraising metric) about present and future donors, volunteers, and event attendees.

In this article, you’ll learn all about 6 things your nonprofit can learn about donors and 5 things donors can learn about you through a text-to-give campaign:

#1. Preferred Donation Channels

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