How to (Really!) Convert Fans to Donors: A Fundraiser’s Guide to Social Media

The increase in digital programming and social media use has changed the way nonprofits raise money, build communities, and advocate for their causes. In this session, we’ll discuss how to take people from passive fans to passionate supporters and create social media content that actually converts. With practical tips and case studies, Julia will demonstrate how to effectively use social media to craft effective calls-to-action that convert fans and followers to donors. Attendees will leave with actionable strategies, inspiration, and real-world examples of ways that even small nonprofits can market their mission and services on social media.

Additional Resources

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