How to Help Reluctant Fundraisers

Cindy Wagman, President of The Good Partnership and author of the new book “Raise It! The Reluctant Fundraiser’s Guide to Raising Money Without Selling Your Soul” joined us this week and shared the real reasons even the most successful leaders are often afraid to fundraise…and how to overcome that fear. Cindy shared the the secrets of neuroscience to unlock our ability to confidently and successfully ask for support.

Additional Resources

They Let Themselves Be Free: A Conversation with Debra Des Vignes, A Top Five 2025 CNN Hero

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How To Raise: Getting the Most from Prospect Identification Screenings

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Healthcare fundraising

Healthcare Fundraising: How to Use Your Data for Success

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