How to Help Reluctant Fundraisers

Cindy Wagman, President of The Good Partnership and author of the new book “Raise It! The Reluctant Fundraiser’s Guide to Raising Money Without Selling Your Soul” joined us this week and shared the real reasons even the most successful leaders are often afraid to fundraise…and how to overcome that fear. Cindy shared the the secrets of neuroscience to unlock our ability to confidently and successfully ask for support.

Additional Resources

Transforming Fundraising at Honest Reporting with DonorSearch Insights

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Frontlines of Social Good: 5/6/2026

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Cultivating Connections: A Case Study on Elevating Donor Engagement at The Nature Conservancy

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