How to Raise: Challenges and Solutions for Healthcare Philanthropy Today: Live from AHP

Hospitals and health systems are navigating real-time challenges driven by legislative changes, reimbursement pressures, rising costs of care, and economic uncertainty. At the same time, they face growing expectations to demonstrate measurable outcomes, advance health equity, and ensure long-term sustainability. Philanthropy is uniquely positioned to help organizations respond to these pressures — not only as an additional revenue stream, but as a strategic partner in innovation, patient support, and mission advancement. New tools, including data-driven insights and artificial intelligence, are also reshaping how philanthropy leaders identify potential donors and engage them in meaningful, mission-aligned ways. In this live conversation, three of healthcare philanthropy’s most respected leaders will share their perspectives on aligning philanthropy with institutional priorities, responding to today’s policy and financial headwinds, and leveraging technology to create opportunities for transformational impact. By the end of this session, participants will be able to: 1. Recognize how current healthcare industry challenges — including policy shifts, reimbursement models, and economic pressures — create both obstacles and opportunities for philanthropy. 2. Apply strategies for positioning philanthropy as a strategic solution to institutional needs, from funding innovation to supporting patient-centered initiatives. 3. Explore how advances in data and artificial intelligence can enhance donor identification, strengthen engagement, and drive more effective fundraising strategies.

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